Privacy policy

Last Updated: August 2025

1. Overview
We respect your privacy and are committed to protecting your personal information. This policy outlines how we collect, use, and share your personal data when you interact with Modex Natural (e.g., via email, SMS sign-ups, website forms).

2. What We Collect

  • Provided voluntarily: Name, email, phone number, address, and purchase history.

  • Automatically collected: Device and browser information (e.g., IP address), site activity via cookies or pixels (Google Analytics, Meta Pixel), and SMS/email engagement data.

3. Purpose of Collection
We use your information to:

  • Send marketing and transactional messages (email and SMS) with your consent

  • Manage your account and order history

  • Improve our website experience and personalise content

  • Retarget via social media and advertising platforms (using aggregated data)

4. Legal Basis & Compliance
In Australia, collection and use of your personal information comply with the Privacy Act 1988 and Australian Privacy Principles (APPs).
In New Zealand, we adhere to the Privacy Act 2020 and the Unsolicited Electronic Messages Act.
You may opt out at any time (details below).

5. How We Share Your Data
We may share your data with:

  • Service providers (e.g., Klaviyo, Shopify, analytics platforms) for order processing, marketing campaigns, and website support.

  • Advertising platforms for retargeting (e.g., Meta, Google), strictly in aggregated/hashed form.

  • Legal authorities if required by law.

6. Your Rights
You have the right to:

  • Access the personal information we hold about you

  • Correct or update your details

  • Withdraw consent for marketing (opt out)

  • Lodge a privacy complaint with our team or, if unresolved, with the Australian Office of the Australian Information Commissioner (OAIC) or the New Zealand Privacy Commissioner.

7. Cookies & Tracking
We use cookies and similar technologies to enhance functionality and understand website usage. You can manage or disable these via your browser settings, though some features may not function correctly as a result.

8. Updates to This Policy
We may update this policy occasionally. We’ll post the new version on our website and update the "Last Updated" date.

9. Contact Us
If you have questions or want to exercise your rights, please contact us at:
Email: info@modexnatural.com